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Factors Affecting the
Demand Curve
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Examples
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Average Income
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When average income increases, demand increases
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Population
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Increase in the population increases the market size and
hence demand
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Price of Related
Goods
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Substitutes: When relative price of potassium fertilizers
increases, demand for Nitrogenous fertilizers increases
Complements: When the price of petrol decreases, demand for
Light Commercial vehicles increases.
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Tastes & Preferences
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Demand of Stylized motor cycles and scooters
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Future
Expectations
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Buy stocks when you expect the market to move up
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Information
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Mad-cow disease in
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Tuesday, June 13, 2017
Affecting Factors in the Demand
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